Manager - Trends/Influencers
Job Responsibilities :
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Identify relevant and timely content ideas by monitoring current affairs, topical days, controversies, and music/content trends, and leverage these insights to create engaging content for Sadhguru's social media platforms.
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Keep up-to-date with the latest developments in technology, particularly in social media platforms, and leverage this knowledge to inform and optimize social media strategies and activities.
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Connect with social media influencers and find opportunities for collaboration, developing strategic partnerships that enhance Sadhguru's reach and engagement.
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Build relationships with influencer agencies and negotiate partnerships that amplify Sadhguru's footprint across social media influencer pages.
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Find innovative ways to enhance Isha's positive social media presence and counter negative campaigns, leveraging insights from analytics and trends to optimize content and engagement strategies.
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Stay informed about social media influencer marketing trends and best practices, and use this knowledge to continuously improve and innovate Sadhguru's social media presence and reach.
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Track analytics regularly and generate reports to communicate performance to key stakeholders, using data-driven insights to inform ongoing optimization and improvement.
Educational Qualification : Master of Business Administration (M.B.A)
Skill Competencies :
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Social Media
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PR
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General knowledge
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Content creation
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Basic graphic designing
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Video editing
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Photoshop, Social Media, MS Office
Experience : 8 years