Email Marketing Specialist
Job Responsibilities :
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Manage day-to-day email activities, including creating and executing email campaigns, reporting on email metrics, and creating quotes.
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Develop and implement automations and user journeys that optimize email engagement and conversion.
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Assist in managing the growth and maintenance of the email database, including overseeing new sign-ups and opt-outs and supporting team members in getting campaigns approved.
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Test new email functionalities developed by IT, ensuring quality assurance and successful deployment.
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Contribute to copywriting and editing of email content, ensuring quality and consistency in all communications.
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Possess strong attention to detail and ability to perform routine tasks effectively.
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Collaborate effectively with team members and stakeholders across the organization, as internal coordination is critical to success in this role.
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Bring a minimum of 3 years of prior experience working in a corporate environment to the position.
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Demonstrate proficiency in Excel / Google Spreadsheets and word processing tools, as proficiency in these technologies is critical to success in the role.
Educational Qualification : Not Specific
Skill Competencies :
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Good interpersonal and communication skills
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Knowledge of digital marketing
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Experience in Content writing
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Documentation skills
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Experience working with Excel / Google Spreadsheets, Word processing.
Experience : 3 years